If you're aiming to establish an anonymous YouTube channel, the most crucial factor impacting your earnings and viewership potential is the niche you select.
To help you navigate this, I've assessed and ranked ten niches based on four key criteria.
First, consider CPM and RPM. CPM refers to the cost per thousand views charged by YouTube for advertising. This matters because creators typically receive around 55% of this revenue, known as RPM or Revenue per Mille.
Next, assess view potential—how likely your video is to be picked up by the algorithm and gain views. In highly competitive niches, securing a share of the YouTube audience can be challenging.
Third, explore additional revenue streams beyond AdSense, such as affiliate links, course sales, and brand partnerships.
Lastly, evaluate the ease of video production within a specific niche.
Now, let's delve into the top ten niches:
10. Lifestyle Niche
CPM: $5 to $12 per thousand views
Noteworthy for its broad appeal, especially in segments like travel, cooking, and art. Faceless videos are easily achievable, and expertise is optional. Competition is high, so patience may be required to gain significant AdSense revenue.
9. Gaming Niche
CPM: $5 to $15 per thousand views
Engaging gameplays make this an excellent niche for a faceless channel. However, it's highly competitive, demanding a unique perspective to stand out. Examples like Gamer’s Little Playground demonstrate substantial earnings.
8. Tech Niche
CPM: $9 to $18 per thousand views
Faceless videos thrive here, and minimal on-camera presence is required. Utilizing stock clips and images, along with Creative Commons content, is feasible. TechZone exemplifies significant AdSense income.
7. Automotive Niche
CPM: $10 to $20 per thousand views
Car reviews and industry insights make this a viable faceless niche. It's not essential to appear on camera, and channels employing original footage often perform well. Affiliate income from car accessories is a lucrative additional revenue stream.
6 & 5. Business and E-commerce
CPM: $15 to $30 per thousand views
These niches offer lucrative opportunities for advertisers, focusing on money-making strategies. Affiliate income and digital products are prominent revenue sources.
4. Real Estate Niche
CPM: $15 to $45 per thousand views
Faceless content excels here, as viewers are primarily interested in properties and investment information. Sharing property listings and earning affiliate commissions is a viable additional revenue stream.
3. Personal Finance and Budgeting Niche
CPM: $15 to $45 per thousand views
While competitive, this niche offers relatively low entry barriers. Faceless videos are easily produced, though monetization may take time. Affiliate links, services, and digital products are potential income sources.
2. Trading and Investing
CPM: $20 to $50 per thousand views
A highly profitable niche with substantial CPM rates. Additional income can be generated through affiliate links, coaching services, but caution is advised regarding financial advice.
1. Making Money Online
CPM: $22 to $50+
Boasting the highest potential earnings, this niche is exceptionally lucrative. Creating faceless videos is straightforward, and substantial growth can be achieved swiftly. Affiliate marketing is a powerful revenue source.
Remember, regardless of your chosen niche, maintaining high-quality content with compelling visuals is paramount. This will help support your narrative and engage your audience effectively.
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